The Growth and Benefits of Mobile Apps

Mobile Apps are now a way of life for the 62% of the UK population who now have a smartphone **. Mobile apps allow us all to personalise our smartphones with the functionality which we need on a day to day business. Top social networking apps are obviously Facebook, Twitter and LinkedIn, whilst apps like Trip Adviser and Yelp allow local information to be found and some ‘local knowledge’ gleaned through reviews. This makes life more convenient, given we are all now spending the vast majority of our life with some kind of interaction going on throughout the day.

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